Our projects vary from world-renowned museums, to cutting-edge brand spaces, to stunning hospitality environments. In creating commercial spaces, we leverage our expertise in storytelling that stems from our museum background. In creating museums, we know how to integrate functions that transform an otherwise static institution into a living environment. This synergy makes our work unique and highly recognisable.
Museum design is about combining space with knowledge, and has always been at the very heart of our what we do. Our passion lies in the belief that museums connect people and culture. With this in mind, our strategy is to design and plan museums that are relevant to their subject, their community, and their audience. Combining a deep understanding of a project’s content, a strong creative vision, and an eye for detail, our intention is to tailor each museum into a unique experience for visitors that lingers in their minds.
博物馆设计 // 博物馆的设计是空间与知识的结合，也一直是我们的核心兴趣所在。我们的激情和信念更在于博物馆是联系着人类与其文化的场所。秉持着这一理念，我们的策略正是设计和规划与其主题、社区、观众相联系的博物馆。结合对项目内容的深刻理解，强大的创造力以及用专业的眼光保持对细节的关注，我们一直试图为每个博物馆量身打造一个独特的参观经验，为参观者留下一个持久的印象。
You never get a second chance to make a first impression. We know exactly how to communicate the impression you want – whether that’s through a temporary exhibition, trade fair stand, event space, or visitor centre – into a lasting one. Our ability to merge creative solutions with an understanding of our clients’ identity and goals is what allows us to create successful exhibitions time after time.
展览设计 // 你永远无法制造第二个第一印象。我们知道如何将这第一印象——临时展览的设计、展销会的展台、宴会活动或游客访问中心——变成留在人们记忆中的美好印象。将创意解决方案和对客户本身企业文化的理解相融合的能力，使我们一次次成功地设计制造了各类企业展览。
Successful retail design goes beyond creating a store which is memorable; it’s about creating a solid bond between a brand and its consumers. The challenge is to successfully get the brand’s message across through spatial design while never losing sight of objectives. We know brands and we enjoy helping them visualise their identity and increase sales by creating a powerful impact. From shop design and retail systems to visual identity and brand consultation, our solutions are effective, cutting-edge, and impeccable.
零售设计 // 成功的零售设计不仅仅是创建一个能够留在人们记忆中的商铺的概念，同时也需要在品牌与其消费者之间建立起坚实而稳固的纽带。所涉及到的挑战在于如何将品牌的核心价值等理念通过空间设计的方式传递给消费者，与此同时又必须兼具零售商铺本身以销售为目的功能性。协调亚洲了解品牌，并提供从商铺设计、零售体系到视觉识别体系以及品牌咨询等全方位的服务。我们的解决方案有效、前沿，同时兼具无可挑剔的美感。
There’s no place like home, but we love to help hospitality brands make their visitors and guests as comfortable as possible. Between restaurants and hotels, we fully understand the competitive and complex world of hospitality. Therefore, our concepts follow a “devil in the details” mantra while being emotional and service-focused. Our role is to coordinate all the aspects of design from the atmosphere and brand image to your guest’s comfort.
酒店类设计 // 虽然这个世界上没有一个地方能像家带给人的感觉一样，我们仍然热衷于帮助服务类品牌为他们的顾客在精心设计的环境氛围中提供最为舒适的体验。从宾馆酒店到餐厅，我们理解服务类行业的竞争性，因此我们将概念设计力争做到最完善全面，以期面面俱到。我们了解整个设计类别的复杂性，我们将协调来自环境氛围、品牌形象、顾客舒适度等各个方面的因素，并致力于通过最好的设计和最佳的质量来保证最终的成功
Building up the Shanghai Museum of Glass together from scratch, meeting a variety of challenges side by side, and sharing the hope for a great result, are the best memories one can have. COORDINATION ASIA has helped me to bring my dream of establishing a museum into reality.Zhang Lin, President of the Shanghai Museum of Glass, 2012